As it goes, issues that often face both new and existing businesses, both large and small, can include a lack of office space and operational business anxiety; often caused by new technology not performing as it should. It's therefore no wonder why more businesses have not yet switched from traditional stamped post to franked post in the mailroom.
Indeed, franking machines can be used for all types of mail, from first and second class letters to recorded or overseas delivery. An important benefit that a franking machine can bring to a business is postage savings. In August 2006, metered mail discounts were introduced, with savings starting from 2p on first class letters to a 26p saving on first class packages of up to 500g. Therefore, it is important to understand that franking machine customers should reset meters when there are tariff changes, to ensure you can continue to benefit from price reductions.
Of course, franking machines with integral scales can prove convenient where office space is limited, whilst also being able to provide further cost savings. Digital scales will weigh and calculate postage quickly and easily; providing peace of mind that only the exact postage is being used and as a result, preventing the cost of 'over stamping'.
What's more, franking machines can help you market your brand to your existing or prospective client base. Indeed, a part of your business marketing plan can often include having a mailing list to enable you to communicate successfully with your existing clients and prospects. It is therefore good to know that various digital franking machines allow you to add your logo or company name on each letter; with promotional messages being able to be printed on your envelopes. In addition, you can create personalised letters by alternating promotional messages to enhance customer service.
Ease of use is of course seen as a benefit in the workplace, and can help alleviate the operational business anxiety caused by new technology not working. It is also possible for a franking machine [http://www.pitneybowes.co.uk/] to allow the downloading of software updates, advertising slogans and automatic postal tariff changes, by connecting to a secure server via the internet. Furthermore, such franking machines can be updated with new postage quickly and easily by phone.
Provided franking machines remain simple to use, the space, time and postage savings that can be achieved can produce significant operational and budget benefits to businesses of all sizes, whilst also being able to justify the cost of hire or purchase.
Daniel Collins writes on a number of topics on behalf of a digital marketing agency and a variety of clients. As such, this article is to be considered a professional piece with business interests in mind.
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ReplyDeleteVery true, I like this post. Franking machines save both cost and time.
ReplyDeleteThis is a great article and I would also have to agree that franking machines do save money and time. They can improve your overall mail system. I used to work in a mail room and we used franking machines a lot. Another great system we used was a Postage Meter machine. They really helped improve our bottom line and our remote technicians had access to system information for quick support. These also help streamline mail processing and save your a lot of time and money.
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